WHIL 91.3 and National Public Radio:

A Winning Combination

WHIL 91.3 is…a market leader in the Gulf Coast broadcast area

·          Wide Reaching: with a broadcast signal of 100,000 watts, WHIL 91.3 reaches listeners from Pensacola, FL to Slidell, LA.

·          Community-supported: as a not-for-profit organization, WHIL FM 91.3 is largely supported by the contributions of a strong and active listener base.

·          Successful: WHIL- FM 91.3 is consistently one of the top five stations in the market.

Public Radio delivers…top quality listeners*

·          Mature: 67% of NPR's audience are ages 25-54

·          Affluent: 71% have annual incomes over $50,000; 50% have incomes over $75,000

·          Educated: 66% of NPR listeners have graduated from college

·          Professional: 52% work in professional or managerial positions

·          Decision Makers: 17% are involved in business purchase decisions of $100,000 or more

* source: www.NPR.org